Shoppers step inside the whimsical world of WONKA to enjoy a gorgeous & immersive activation set within Yorkdale this holiday season

Warner Bros. Pictures Canada unveiled Wonka’s Sweet Escape at Yorkdale – a world-exclusive and immersive activation to celebrate this holiday’s most anticipated film release. From November 21 to January 2, shoppers can step through the iconic WONKA storefront and into a world of pure imagination by visiting the breathtaking display located in Yorkdale’s East Court, between Birks and Canada Goose. Fans are able to indulge in enchanting photo moments, exclusive giveaways, and other delicious surprises!

At the heart of the activation is a captivating 30-foot tall chocolate-candy cherry blossom tree that brings to life the sugar-coated imaginings from the film. Additional treats featured in the space include a larger-than-life WONKA chocolate bar and prop replica of the chocolate-maker’s famous walking cane, straight from the production!

A magical floating photo opportunity allows fans to take home a snapshot souvenir from the experience, and those who share their photos on social media will be entered to win a weekly Yorkdale shopping spree just in time for the holiday season. Visitors will also go home with exclusive goodies including posters, WONKA-themed Kinder Surprise (while supplies last), and more.

WONKA hits theatres across Canada on December 15. The film stars Timothée Chalamet in the title role, alongside Sally Hawkins, Rowan Atkinson, and Olivia Coleman. Advance tickets are available for purchase within Wonka’s Sweet Escape.

Based on the extraordinary character at the center of Charlie and the Chocolate Factory, Roald Dahl’s most iconic children’s book and one of the best-selling children’s books of all time, “Wonka” tells the wondrous story of how the world’s greatest inventor, magician and chocolate-maker became the beloved Willy Wonka we know today.

Warner Bros. Pictures Presents, in Association with Village Roadshow Pictures, a Heyday Films Production, a Paul King Confection, “Wonka,” set to open in theatres and in IMAX internationally beginning in December 2023 and in North America on December 15, 2023.

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