The wait is finally over! Pii Nong Thai, a beloved name in authentic Thai dining since 2019, is set to redefine the dining experience in Canada with the unveiling of its new flagship location at 3321 Yonge Street in Midtown Toronto. This groundbreaking establishment, opening its doors in early December 2024, combines three iconic Thai experiences under one roof—a first-of-its-kind concept in Canada. The two-story space promises a truly immersive cultural journey, with an award-winning Thai restaurant, a curated marketplace, and a tranquil Thai massage and spa. From its humble beginnings to its new flagship location, Pii Nong Thai remains dedicated to bringing the warmth, flavour, and vibrancy of Thailand to every dish, product, and service offered.
A Bold Vision: Three Authentic Thai Experiences, One Destination
While many restaurants may offer glimpses of Thai culture, Pii Nong’s new flagship is the first to bring the dining, shopping, and wellness elements together in one cohesive space. Here, guests can savor the authentic flavors of Thai cuisine, browse a marketplace of unique imports directly from Thailand, and unwind with traditional Thai massage and spa treatments.
Jacky Yoh, Marketing Director of SEA Hospitality Group Inc., explains, “We want Pii Nong Thai to be a destination for our guests. Once they step inside, guests will have an authentic Thai experience all situated in one place.” Yoh emphasizes that this unique flagship location is designed to go beyond dining, offering a full cultural immersion of Thailand for our guests. “Whether that means enjoying home-grown, time-tested recipes, experiencing the joy of shopping through the night markets to find local products to bring back home, or getting the ultimate relaxation experience with world-famous Thai massage treatments, we want every guest to feel like they’re in Thailand—without ever leaving Toronto.”
Award-Winning Thai Cuisine by Chef Pii Nong
Pii Nong Thai’s culinary journey began in 2019 at its Bayview Avenue location, led by Head Chef Pii Nong, who brought the authentic street-style flavors of Bangkok to Toronto. The recipes here are very personal to her, as the very restaurant is a homage to her Thai heritage. For this new flagship location, Chef Pii Nong and her team have crafted a menu inspired by the dishes her mother and she once made and sold on the streets of Bangkok. Guests can expect a warm, inviting atmosphere where every dish is a celebration of tradition, with flavours that capture the essence of Thailand.
Jacky Yoh highlights the culinary mission of Pii Nong: “Our food is rooted in the authenticity and heritage of Thai cuisine. Every dish on the menu has been thoughtfully crafted to reflect the flavours and traditions of Thailand.” With signature offerings like Bangkok Street Pad Thai and regional specialties made with carefully sourced ingredients, Pii Nong’s culinary offerings remain rooted in the authenticity that has garnered awards and a loyal fanbase. Chef Pii Nong’s dedication to showcasing the real flavors of Thailand is apparent in every bite, as she shares her culture and passion for Thai cooking with every guest.
The Thai Market: A Treasure Trove of Unique Imports
Beyond the dining experience, Pii Nong’s new location invites guests to explore a meticulously curated Thai market with products imported directly from Thailand. Many of these items are exclusive to Canada, giving Torontonians the rare opportunity to bring a piece of Thailand home. With over 100 unique items, the marketplace offers everything from specialty snacks, drinks, and wellness products to traditional Thai apparel, souvenirs, and authentic Thai grocery items.
According to Jacky Yoh, the marketplace is designed to evoke the feel of shopping in Thailand’s bustling markets, where every product tells a story. “Shopping at our Thai market is like taking a piece of Thailand home with you,” says Yoh. “We’re excited to give Toronto access to products they’d normally only find halfway across the world.” For those looking to recreate Thai flavours at home, Pii Nong’s market also features a line of signature frozen prepared meals, perfect for a quick yet delicious Thai dining experience. Just in time for the holiday season, the market will introduce a line of traditional Thai dinnerware, making it the ideal destination for unique and thoughtful gift shopping.
An Authentic Thai Massage Experience Like No Other
Slated to open on the second floor in early 2025, Pii Nong’s Thai massage and spa completes the full Thai experience. Guests can indulge in traditional full-body and foot massages in a tranquil, thoughtfully designed space that embodies the calming ambiance of Thailand. With services led by trained professionals using traditional techniques, the spa promises a serene escape that allows guests to relax and rejuvenate, whether it’s before or after a meal.
As Jacky Yoh describes it, “Our massage and spa services aim to provide that ultimate relaxation experience Thailand is known for. It’s a space where guests can unwind, recharge, and enjoy the benefits of a world-famous Thai massage that many of our guests fly all the way to Thailand to experience.” Yoh also shares that the spa will feature special Dinner & Spa packages, making it a perfect choice for couples or anyone looking to experience a unique and memorable evening out. This final component, Yoh says, is what makes Pii Nong truly “a destination for all.”
A Destination for All: Families, Couples, and Culture Enthusiasts
Pii Nong Thai’s flagship location is designed as a versatile destination that appeals to families, couples, and anyone interested in a genuine cultural experience. This one-of-a-kind “Complete Thai Experience” allows guests to immerse themselves in Thai culture and hospitality, choosing to enjoy each element—dining, shopping, and wellness—in any order they prefer. The innovative combination of culinary delights, exclusive retail, and rejuvenating spa treatments makes Pii Nong a unique addition to Toronto’s culinary and cultural landscape.
Grand Opening Celebration and Special Offers
To celebrate its grand opening, Pii Nong Thai will host a special event during the opening weekend, where the first 200 tables will receive a complimentary appetizer platter valued at $50. This gesture is just one way Pii Nong is thanking Toronto for its support and welcoming the community to experience the new space. The restaurant and market will open in early December, with the spa debuting in early 2025, allowing guests to experience each element of this Complete Thai Experience in its fullest.
Visit Pii Nong Thai’s New Flagship Location
3321 Yonge Street, Midtown Toronto
Restaurant & Market Opening: December 2024
Thai Massage & Spa Opening: Early 2025